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How to Increase Patient Acquisition through Google

Alex Membrillo

As the #1 search engine, Google has become the go-to resource for patients seeking medical information, treatment programs, and providers. 

47% of Internet users search for information about doctors or other health professionals

Plus…  73% of consumers use search engines to research treatments. 

But, with search engine optimization (SEO), paid search, local map packs, and more, it is hard to know where to begin. 

Medical marketing expert and marketing agency owner, Alex Membrillo, will delve into how to generate new patients to your mental health practice or treatment center utilizing Google.  He’ll discuss the pillars of:

  1. How to rank locally on Google, including the ever-popular “Near Me” search results
  2. Map Pack placements and Google My Business Listings
  3. HIPPA compliant Paid Search marketing options
  4. Why Google Reviews matter, as well as your Practitioner Profiles

The session will include general trends, how-to advice, and advanced level tips to help you take your mental health marketing campaigns to the next level. 

Earlier Event: July 26
Networking Mixer
Later Event: July 27
Driving the Right Kind of Traffic